The Influence of Cultural Revolution Propaganda Art on Mobile Application Interface Design: the Application and Innovation of Traditional Colors
Abstract
This paper discusses the fusion of traditional color and design elements, focusing on the influence of propaganda art on mobile application interface design during the Cultural Revolution. Through the analysis of the propaganda paintings during the Cultural Revolution, the unique use of traditional colors in political propaganda and its visual effects are revealed, and the civilization and innovation of these traditional design elements in contemporary interface design are discussed.
References
[1][1] Tidwell, J. (2010). Designing interfaces: Patterns for effective interaction design. “ O’Reilly Media, Inc.”.
[2][2] Pelet, J. E. (2010). The Influence of E-commerce Website Colors on Usability. In Integrating Usability Engineering for Designing the
[3]Web Experience: Methodologies and Principles (pp. 264-288). IGI Global.
[4][3] Li, H., Xue, T., Zhang, A., Luo, X., Kong, L., & Huang, G. (2024). The application and impact of artificial intelligence technology in
[5]graphic design: A Critical Interpretive Synthesis. Heliyon.
[6][4] Kwak, J., Zhang, Y., & Yu, J. (2019). Legitimacy building and e-commerce platform development in China: The experience of Alibaba.
[7]Technological Forecasting and Social Change, 139, 115-124.
[8][5] Christ, R. E. (1975). Review and analysis of color coding research for visual displays. Human factors, 17(6), 542-570.
[9][6] Lin, L., Chen, Y., Zhu, H., & You, J. (2023). The Effect of Color Saturation of Travel Pictures on Consumer Appeal. Sustainability,
[10]15(19), 14503.
[11][7] Zhao, L., Zhang, M., Tu, J., Li, J., & Zhang, Y. (2023). Can users embed their user experience in user-generated images? Evidence from
[12]JD. com. Journal of Retailing and Consumer Services, 74, 103379.
[13][8] Szymanski, D. M., Bharadwaj, S. G., & Varadarajan, P. R. (1993). Standardization versus adaptation of international marketing strategy:
[14]an empirical investigation. Journal of marketing, 57(4), 1-17.
[15][9] Wang, Z., & Wang, J. (2023). Do the emotions evoked by interface design factors affect the user’s intention to continue using the smartwatch? The mediating role of quality perceptions. International Journal of Human–Computer Interaction, 39(3), 546-561.
[16][10] Elliot, A. J., & Maier, M. A. (2007). Color and psychological functioning. Current directions in psychological science, 16(5), 250-254.
Authors contributing to this journal agree to publish their articles under the Creative Commons Attribution 4.0 International License, allowing third parties to share their work (copy, distribute, transmit) and to adapt it for any purpose, even commercially, under the condition that the authors are given credit. With this license, authors hold the copyright.
